Merchant Media

With a license deal with Nickelodeon, the SpongeBob Touch N Brush derived from the previous success of the original Touch N Brush. The pervious white or chrome finish options got a kid friendly upgrade when SpongeBob got designed for the product cover. Sponge Bob Touch N Brush was released in October of 2010 and is an instant hit in retailers. This spot also included a mixture of live action, with animated graphics and clips from the cartoon show. Bathroom sets were constructed in our studio to control lighting, schedules and creative camera angles.