Wagner North America
Representing this prestigious brand was both an honor and an exciting challenge. Host Beau Rials executes the feature and benefits through out these 2:00, :60 and 30 spots with precision. Shot in South Florida, the spot has a Northern/ universal suburban feel with bright, colorful demonstrations. Campaign runs in the summer months when painting is more accessible. Other successful hits in the tool category Derek has enjoyed are, Cold Heat Soldering tool selling 6.5 million, Squeeze Wrench with 4 million sold, and millions sold of Hercules Hooks with Billy Mays, Handy Bundler, Auto Hammer, Singer Scissor, Gator Grip, each respectively.